مؤسسة الشرق الأوسط للنشر العلمي
عادةً ما يتم الرد في غضون خمس دقائق
Islamic Center of Charlotte (ICC) is a non-profit organization that serves the religious Needs of the Muslims population in Charlotte. It has activities such as Quran, Islamic 2 history , and the Arabic language, as well as entertainment for youths and adults. This report is purposed to improve the organization and professionalism of the ICC, using two theoretical lens- es to isolate issues for correction. These are the theories of social capital and impression man-agement. The ICC has three main internal challenges that a strategic plan must address in order to have successful relationships with the public. The second main challenge for the ICC is tim- ing; the organization needs to plan and schedule to suit the public’s needs. The third main inter- nal challenge is physical and operational logistics. To address these challenges, the organization is trying to apply the social capital and the Impression management theories. These will be applied to guide the organization through the Planning process in order to improve the level of communication within the organization and With the community. The organization also has a Women’s Committee comes together to meet The challenge of improving our reputation, and getting diverse groups to trustthe organization Again as the previous committee tarnished the business reputation. ICC needs to do a lot of planning in its communication to market their services to the People and this means that they will come up with strategies that are effective in producing solu-tions.